4 Days of Fashion in the City 2018

Auckland's city centre retailers to celebrate fashion with four days of diverse experiences

Auckland city centre's marquee fashion moment is here again with four days of creative retail experiences in the heart of Auckland City.

Now into its 7th year, 4 Days of Fashion in the City is a key event for Heart of the City that shines a light on some of the country’s best and brightest fashion stores and brands in the central city’s bustling shopping precincts including the High Street, Queen Street and Britomart districts. 

Local fashion brands are embracing the opportunity to showcase a different and exciting side to fashion retail and the Heart of the City campaign, 4 Days of Fashion in the City, provides a perfect moment for this. Viv Beck, Heart of the City Chief Executive says, “offering fresh and dynamic experiences is key to being a unique and exciting retail destination.  From nurturing self and senses, to getting style advice from your favourite fashion and lifestyle influencers, our event programme this year is a great mix of fashion, food and music.” 

Across four days, Heart of the City, in partnership with headline sponsor Resene have curated an enticing roster, with more than 20 events and happenings peppered throughout the central city.  Auckland locals and visitors are invited to come into the city centre and learn of Auckland’s fascinating fashion history, meet their favourite designers, watch an open-air fashion runway show, or gain fashion advice from their favourite fashion and lifestyle personalities.

4 Days of Fashion in the City is a not to be missed moment on Auckland’s cultural calendar showcasing Auckland’s city centre as the place to be for exciting fashion experiences.

All details are available on heartofthecity.co.nz.

For further information on Heart of the City’s 2018 4 Days of Fashion in the City program, please contact:

Showroom 22

Courtney Joe
courtney@showroom22.com, 09 379 7872

Murray Bevan
murray@showroom22.com, 021 746 976

Heart of the City

Tania Loveridge
tania@hotcity.co.nz, 09 379 8000

Heart of the City is Auckland’s city centre business association. It champions a successful city centre for business and delivers destination marketing, events, advocacy and sponsorship activity to promote the central city as a vibrant, diverse and exciting destination.